The Executive AI ROI Scorecard | Revenue Experts
Free executive self-assessment

Most leadership teams can name their AI tools. Far fewer can name their AI results.

The Executive AI ROI Scorecard is a 20-question self-assessment that measures your company across the four areas where AI investment either compounds or leaks. Five minutes. One number you can bring to your next board conversation about AI.

No cost. You will receive the scorecard as a PDF plus a short follow-up series from Revenue Experts. Unsubscribe anytime.

The four areas it measures

Subscriptions renew, pilots multiply, and the board keeps asking what all of it is producing. The scorecard breaks that question into the four places where the answer actually lives.

1. Investment and return

Can you state what you spent on AI in the last 12 months and what it returned, with evidence rather than a list of activities?

2. AI visibility

When buyers ask ChatGPT, Claude, Perplexity, or Gemini for vendors in your category, do those systems recommend your company, or a competitor?

3. Data and knowledge readiness

Is your proprietary data in usable condition, or does the knowledge your business depends on live in a few people's heads?

4. Workflows and implementation

Has work actually changed, or are pilots consuming budget without ever becoming everyday processes?

What your score tells you

Twenty statements, each rated 1 to 5 against one calibration rule: a practice only scores high if it is true, documented, and would survive the person who runs it leaving. The total places you in one of four bands.

The total tells you how far along you are. Your lowest section tells you what to fix first. The scorecard includes an interpretation for every band and every section, written for the conversation you will eventually have about it: the one where someone asks what the AI budget is producing.

Who it is for

Use the scorecard if you are

  • A CEO, founder, COO, CRO, or CMO at an established B2B company
  • A transformation, data, or AI leader accountable for results
  • Already spending on AI tools, platforms, or initiatives
  • Preparing to defend or expand an AI budget

Skip it if you are

  • Looking for your first AI tool
  • Not yet running any AI initiative

Get the scorecard

The PDF arrives in your inbox in a few minutes, followed by a short series on measuring the return on AI investment.

Get the scorecard